Digital/Social Media Coordinator Background/Skills Requirements:

• A Bachelor’s degree in Journalism, Public Relations, Communications, Marketing or related field
• Experience with MS Office core suite (Word, Excel, PowerPoint, Outlook).
• Knowledge of Photoshop, WordPress website structure, technology platforms
• Strong photography, videography skills and writing skills; video is a MUST
• Interested in analytics, metrics, and KPIs
• Preferably but not required, knowledge of the inbound methodology, journey mapping, persona development;

Digital/Social Media Key Personality Traits:

• Fast learner; self motivated; proactive
• Detail oriented, organized
• Multitasker, effective/efficient worker
• Team Player
• Open/accessible
• Passionate about social media
• Don’t see obstacles, only opportunities
• Deadline-driven
• Strategic, creative and proactive

Digital/Social Media Coordinator Key Responsibilities:

• Grow audience and engage followers through social media channels
• Work with clients to service their needs and manage their expectations
• Write and edit content for marketing communication materials including print and electronic communication
• Update social media sites daily, leveraging social media tools to streamline your day
• Create videos that convert prospects to customers
• Report on the team’s work with Google Analytics and other tracking tools to utilize HootSuite, Buffer, Facebook/Instagram, Twitter, LinkedIn Ads and Google analytics to optimize campaigns and grow networks.
• Potentially provide on-site social support at key Client and third-party events.
• Understanding of social data, including the systems and processes used to generate and manipulate it by media type, platform, paid, and organic.
• Speed is of the essence in Social – candidate expected to manage the pressure of real time content needs that may come up to support our business and marketing imperatives
• Assist in the management of the social media editorial calendar, ensuring it’s always up-to-date and leveraging the larger marketing and major branded moments calendar, helping to amplify brand initiatives throughout the year
• Collaborate across multiple teams driving successful event, content, and audience nurturing programs
• Highly motivated, creative individual with experience and a passion for connecting with current and future customers
• Assist with other agency projects
• Assist with managing vendor relationships
• Create and upload content into WordPress websites
• Familiar with planning and has experience in implementing digital campaigns (advertising and social media)
• Analyze client’s and their key competitor’s performance in social channels, track key performance indicators and recommend strategic and tactical improvements
• Provide on-going data and recommendations on the future of social media including but not limited to, consumer trends, new social media platforms and management tools.
• Identify, recruit and build strong relationships with social influencers and brand ambassadors through creative partnerships, seeding programs
• Develops and writes reports, capturing thoughts well on paper and succinctly
• Provides support in preparation of presentations and reports

Client Contact/Team

• Has client contact for executional matters, including day-to-day project status and scheduling of meetings
• Resolves conflicts and differences in a calm, professional and polite manner

Financial: Fills out time sheets every day
Job Type: Full-time
Salary: $35,000.00 to $42,000.00 /year

Job Location: San Antonio, TX
Required education: Bachelor’s
Required experience: Digital Marketing: 2 years